DUSTIN LYNCH

TOURING SMARTER WITH SCALABLE PRODUCTION.

For country star Dustin Lynch, efficiency on the road is just as important as the big, bold visuals of his show. When planning the Killed the Cowboy tour, Dustin’s team faced a challenge: How do we maintain an arena-level production while keeping setups streamlined and travel-friendly?

"Dustin’s team needed a highly modular, efficient setup that could be built and struck in record time. We knew we had to think outside the box—or in this case, inside a cart." Nicholas Brown said.

IPS designed custom Tyler carts that allowed the stage to be set and struck effortlessly, while also housing floor fixtures for transport. The tour traveled from theaters to casinos, requiring fast load-ins and consistent lighting quality across venues.

THE RESULT

With strategic AVL, Dustin Lynch’s team was able to maintain a high-quality show every night without sacrificing efficiency. The lighting and video seamlessly integrated, making the production feel larger than the venues themselves.

"We’re not just suppliers—we’re partners. When an artist like Dustin Lynch takes the stage, we know our work is part of something bigger, and that’s what makes it all worth it." -Nicholas Brown